You already know you need to be on Instagram, and you’re active there, posting regularly and hashtagging like a pro. But... have you tried Instagram ads yet? Maybe you were intimidated, didn’t know where to start, or didn’t know what would work. We’ll walk you through it:

Even though it’s your goal to get sponsored posts, it’s easy to freeze once someone actually wants to sponsor you. Rates can vary so much that it’s hard to know where to start — you don’t want to overshoot and miss out on potential sponsors, but you also don’t want to set your rates too low and leave money on the table. Where should you start?

You’ve worked hard and your popularity has grown accordingly — you’re even starting to get free products from companies to review and incorporate into your videos. But when a company has given you anything for free, you need to tread carefully when talking about those products, or you could end up in hot legal water. Today, we’re focusing on the biggest issue here: disclosure.

You’ve read our YouTube analytics 101 article and you’ve made tweaks to your video strategy based on what your analytics are telling you. Now, what should you look at next?

“I’m interested in sponsoring your channel — can you send me your media kit?”

Your channel is chugging along well, your subscriber count is growing by the day, and you keep creating great content. That’s wonderful — but when it’s time to level up your strategy, what metrics do you need to look at, and what do you do afterwards? Here’s where to start:

You’ve worked long hours to get your Instagram followers up by another hundred, two hundred, three hundred...using all the hashtags, styling your photos, doing Instagram takeovers with popular accounts, and more. You’re proud of the audience you’ve created there, and rightfully so. There’s only one problem: having “just” an Instagram following isn’t good enough in the long run.

At this point, you’re practically a pro at recording your tutorials and reviews. You have a regular schedule, your subscriber base is growing, and you get good feedback. Where should you focus your attention next?

If you’ve got thousands of followers on YouTube or Instagram or Snapchat, it’s hard to see why you need to do anything else. Have a website? Why?

Three hundred hours of video are uploaded to YouTube every minute. With so much competition, you need your videos to be at their best to stand out. But, at the same time, you’re just one influencer on a budget — you can only do so much.